The A7R III really shines when it comes to image quality. The camera produces spectacular image quality with tremendous resolution and dynamic range. The 42-megapixel sensor delivers excellent detail retention and impressive noise performance, making it suitable for both studio work and challenging lighting conditions.

The F828 was like nothing else at the time – sporting a 7.1-51mm Carl Zeiss lens equivalent to a 28-200mm on a 35mm camera. That f/2.0 aperture was faster than a cocaine heartbeat, and the build quality made other cameras look like Happy Meal toys. And Launched Sony CMOS image sensor and Alpha Revolution